Fashion
WINTER FIGHT
From Prada and Dior Homme to Brioni, hit the winter back with elegance.
REINVENTING WORKWEAR SINCE 1949
Vintage is a word that has mostly lost its real meaning nowadays. The attributes inherent of a vintage item are quality, expressed through neatly crafted details, exclusivity and history, a sentimental added value. Roy Rogers, Italy’s first brand of jeans, recovers and pampers the concept at its best.
OLD SCHOOL
It’s the first days of October, time to go back to class and embrace the start of a new season. This Autumn brings a cosy, comfortable-yet-elegant 60s student style.
THE SUBSTITUTES
The Fall 2012 Dsquared² advertising campaign is an ode to the 1960’s teen rebellion: Beatles mania and the growing restlessness and defiance of a new generation struggling to break free from the iron fist of post-war values.
OBJETS D’ART
In this series of photographs shot by Hercules favourite Nacho Alegre, glass and ceramics go head to head, inspired by the voluptuous shapes of nature.
HERCULES UNSEEN
From the colorful Havana portfolio shot by Doug Inglish to the Louis Vuitton story styled by Kim Jones himself, our latest issue is bursting at the seams with beautifully shot images, captivating interviews and the pick of the crop for the man of Spring-Summer 2012.
A FORMAL APPROACH – PALMER//HARDING
Hercules talks to Matthew Harding and Levi Palmer, the two designers behind new British shirting label Palmer/Harding.
THE 15 SUMMER ESSENTIALS
Hercules gets together with Santa Eulalia, surely one of the world’s most exquisite department stores, on a very special venture to celebrate the arrival of spring and the launch of Hercules 12, The Havana Affair.
THE SCANDINAVIAN FACTOR
There must be something in the sweeping Baltic wind that works its magic on men in Northern Europe.
MORE DASH THAN CASH
There is one piece in every man’s wardrobe that simply cannot be replaced, and that is the suit.
